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En tiempo de virus, no olvides las bacterias

Title or slogan
En tiempo de virus, no olvides las bacterias
Publication Year
2020
Leading Institution
Universidad CEU Cardenal Herrera
Source
Team SWICEU. University CEU Cardenal Herrera Web
Country/Countries
Spain
Original language
Spanish
Available Language(s)
English
Romanian
Arabic
Russian
Campaign link
https://medios.uchceu.es/actualidad-ceu/en-tiempo-de-virus-no-olvides-las-bacte…
https://www.instagram.com/swiceu/?hl=en
Objective(s)
Its objective is to raise awareness, especially among young people, about how to help stop the rise of antibiotic-resistant bacterial infections, which pose a global health challenge.
Target audience
General public
Young people
Campaign Scope
National
Communication Channels Used
Social Media
Social Media Used
X (Twitter)
Instagram
Campaign Material(s)
Posters
Online quizzes
Leaflets
Video
Key messages
Antibiotic resistance is a global health threat.

Even in times of viral pandemics, it is crucial not to forget the dangers posed by resistant bacteria.

Campaign Focus
Human health
Campaign Setting
Online
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Educational model applied
Transmissive
Content Complexity Level
Intermediate
Continuity strategy
One-off campaign
Campaign Start Year
2020
Campaign End Year
2020
Replicability
Yes
Content usage license
Free
Campaign Status
Inactive with live site
Credibility assumed due to source, no references
Accessible formats for visually impaired users not provided
Access point for campaign materials not clearly provided
Campaign webpage or dedicated section not visible
Feedback or audience involvement not visible
Funding details not disclosed.
Usage rights or licensing not identified
Outreach activities not documented
Unable to find the video from the social experiment that was mentioned.

Unable to access the game.


Multilingual materials may reach more diverse communities.
Clear, concise key message summaries may help reduce misinterpretation.
Involving youth and students can help amplify campaign reach.
Creative and interactive formats (e.g., games, art, contests) may boost public participation.
Digital Access Bias
Disability Accessibility Bias
Evaluation Absence Bias
No dedicated website or central resource
Difficult to find materials
Clear messaging
Call to Action

Translations of the ten basic tips for the correct use of antibiotics

Evidence for
Leaflet
Document
diez-consejos-uso-antibioticos-swiceu-arabe-280x280.jpg
diez-consejos-uso-antibioticos-swiceu-coreano-1920x1006.jpg
diez-consejos-uso-antibioticos-swiceu-espanol-280x280.jpg
diez-consejos-uso-antibioticos-swiceu-ingles-280x280.jpg
diez-consejos-uso-antibioticos-swiceu-rumano-280x280.jpg
diez-consejos-uso-antibioticos-swiceu-ruso-280x280.jpg
diez-consejos-uso-antibioticos-swiceu-vietnamita-280x280.jpg
Source
https://medios.uchceu.es/actualidad-ceu/en-tiempo-de-virus-no-olvides-las-bacterias/