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Resistencia a los antibióticos: un riesgo para las personas, los animales y el medio ambiente

Objective(s)
To examine the intersections that antibiotic resistance presents within the One Health framework, analyzing the risks it poses to humans, animals, and the environment.
Target audience
Healthcare professionals
One Health stakeholders
Health management professionals
Veterinarians and those working in animal health
Regional stakeholders
Policy-makers and government authorities
Public health researchers and experts
Campaign Scope
National
Partners or Allies
Pfizer
Communication Channels Used
Social Media
websites/blogs
Social Media Used
YouTube
Campaign Material(s)
Webinar
Online poster
Campaign Focus
One Health
Campaign Setting
Online
Use of Scientific Evidence
Yes
Educational model applied
Transmissive
Content Complexity Level
Specialized
Continuity strategy
One-off campaign
Campaign Start Month
11
Campaign Start Year
2021
Campaign End Month
11
Campaign End Year
2021
Replicability
Yes
Content usage license
Free
Campaign Status
Inactive with live site
Identified gaps
Credibility assumed due to source, no references
Funding details not disclosed.
Single-language with a focused national audience
Not all official or widely spoken languages are covered
Subtitles or captions missing, limited or unclear
Accessible formats for hearing impaired users not provided
Accessible formats for visually impaired users not provided
Key messages not clearly indicated
Uncertain whether materials are suitable for reuse
Usage rights or licensing not identified
Reporting on results or impact not found
Lessons learned
Tailoring content to specific groups (e.g., parents, seniors, teens) may enhance impact.
Cross-sector collaboration (e.g., health, education, environment) may support integrated approaches like One Health.
Identified biases
Disability Accessibility Bias
Evaluation Absence Bias
Language Bias
Identified Weaknesses
Limited reach / Single channel
Limited accessibility
No Measurable Outcomes or Evaluation Plan
Identified Strengths
Use of scientific evidence
Engagement with stakeholders