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Strama Västerbotten - Material locally produced

Title or slogan
Strama Västerbotten - Material locally produced
Publication Year
2025
Leading Institution
Strama Strict Västerbotten
Source
- https://www.regionvasterbotten.se/smittskydd/strama
- https://strama.se/informations-utbildningsmaterial/informationsmaterial/lokalt-framtaget-material/
Country/Countries
Sweden
Original language
Swedish
Contact e-mail
region@regionvasterbotten.se
Campaign link
https://strama.se/informations-utbildningsmaterial/informationsmaterial/lokalt-…
Objective(s)
Ensure rational use of antibiotics in Västerbotten region.

Monitor resistance patterns locally and nationally.

Provide guidelines, training, and support for healthcare professionals.

Raise awareness among patients and the general public about AMR.
Target audience
Healthcare professionals
Policy makers
Patients
Campaign Scope
National
Partners or Allies
STRAMA (Swedish Strategic Programme Against Antibiotic Resistance)
Communication Channels Used
website
Key messages
Antibiotics should be used only when necessary and appropriate.

Overuse leads to resistance, threatening effective treatment.

Infection prevention (hygiene, vaccines) reduces need for antibiotics.

Collaboration between professionals, patients, and policymakers is essential.
Campaign Focus
Human health
Campaign Setting
Healthcare facilities
Use of Scientific Evidence
Yes
Educational model applied
Transmissive
Content Complexity Level
Intermediate
Adaptation to Educational Levels
Adolescents
Content accessibility
Yes
Content accessibility
Plain language
Diversity and Inclusion
No
Involvement of Vulnerable Groups
No
Cultural Sensitivity and Contextualization
No
Continuity strategy
Campaign with regular updates
Campaign Start Year
1995
Campaign End Year
2025
Replicability
Yes
Content usage license
Free
Campaign Status
Active
Funding details not disclosed.
Reporting on results or impact not found
Not all official or widely spoken languages are covered
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Language Bias
Limited feedback loop
One-way communication
No translation to other languages
Accessibility
Call to Action
Clear messaging
Dedicated website or online portal