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“Wo waren Deine Hände heute?” (“Where have your hands been today?”)

Title or slogan
“Wo waren Deine Hände heute?” (“Where have your hands been today?”)
Leading Institution
Bundesinstitut für Öffentliche Gesundheit (German Federal Institute of Public Health)
Source
-Page with materials at https://shop.bioeg.de/plakatserie-wo-waren-deine-haende-heute-gruppe-312/
- Page that directed me to the main one was https://www.bioeg.de/home/key-topics/vaccination-and-personal-protection-against-infections/
Country/Countries
Germany
Original language
German
Available Language(s)
German
Contact e-mail
order@bioeg.de
Campaign link
https://shop.bioeg.de/plakatserie-wo-waren-deine-haende-heute-gruppe-312/
Objective(s)
Reminder to wash our hands regularly and thoroughly in everyday life to protect ourselves from pathogens.
Target audience
General public
Campaign Scope
National
Communication Channels Used
Printed materials
websites/blogs
Campaign Material(s)
Posters
Web
Key messages
Hands carry microbes from everything we touch.

Proper hand hygiene saves lives.

Everyone has responsibility in infection prevention.
Campaign Focus
Human health
Campaign Setting
Online
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Educational model applied
Transmissive
Content Complexity Level
Basic
Content accessibility
No
Diversity and Inclusion
No
Involvement of Vulnerable Groups
No
Cultural Sensitivity and Contextualization
Yes
Continuity strategy
Campaign with regular updates
Replicability
Yes
Content usage license
Free
Campaign Status
Active
Credibility assumed due to source, no references
Accessible formats for visually impaired users not provided
Campaign timeline information incomplete or missing
Interactive features not included
Feedback or audience involvement not visible
Reporting on results or impact not found
Outreach activities not documented
Funding details not disclosed.
Single-language with a focused national audience
Clear, concise key message summaries may help reduce misinterpretation.
Digital Access Bias
Digital Literacy Bias
Disability Accessibility Bias
Evaluation Absence Bias
Involvement Bias
Limited feedback loop
Limited accessibility
Limited reach / Single channel
No translation to other languages
Not found measurable outcomes or evaluation plan
Easy to locate materials