Objectives and Target Audience
Objective(s)
promoting university students active-learning by acquisition of new knowledge in Microbiology and AMR and soft skills through a strong component of social commitment and science literacy
Target audience
Undergraduate students (high school )
University students
Campaign Scope
National
Communication Strategy
Communication Channels Used
Social Media
Community events
Campaign Material(s)
Social media posts
Campaign Focus
One Health
Campaign Setting
School
Community
High School
Design and Content
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Pedagogical Approach
Educational model applied
Participatory
Content Complexity Level
Basic
Diversity and Inclusion
Cultural Sensitivity and Contextualization
Yes
Dissemination and Sustainability
Continuity strategy
Campaign with regular updates
Campaign Status
Active
Lessons and Observations
Documents
Documents
Instargam post Link
X (Twitter link)
Link to web content
Evidence for
Information text