Explore awareness-raising messages or communication materials on antimicrobial resistance across Europe (2009-2025)
European AMR Messages
and Campaign
Database
Database
Find out how Europe has communicated about Antimicrobial Resistance
Browse campaigns, messages, and communication materials created in EU countries from 2009 to 2025
What are the objectives of the European AMR messages and Campaigns Database?
Map existing efforts
Identify the awareness-raising messages and materials developed in European countries to address antimicrobial resistance (AMR).
Understand communication strategies
Explore how different countries have approached AMR communication, including their channels, audiences, narratives, and objectives.
Spot gaps and opportunities
Detect where improvements are needed in terms of accessibility, equity, diversity and communication effectiveness
300 awareness-
raising materials
About AMR, healthcare-associated infections and handwashing from 2009 to 2025
31 European
countries
27 EU member states, together with Ukraine, Iceland, Norway and Switzerland
Types of
materials
Institutional awareness materials, and evaluation reports