Skip to main content
Want to correct or add a campaign to our database?

Es Misión Posible

Objective(s)
To raise awareness and propose practical and effective solutions in the fight against antimicrobial resistance (AMR).
Target audience
General public
Campaign Scope
National
Communication Channels Used
Online materials
Social Media Used
X (Twitter)
Campaign Material(s)
Web
Campaign Focus
One Health
Campaign Setting
Online
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Educational model applied
Transmissive
Content Complexity Level
Intermediate
Continuity strategy
Campaign with regular updates
Replicability
Yes
Content usage license
Free
Campaign Status
Active
Identified gaps
Credibility assumed due to source, no references
Funding details not disclosed.
Reporting on results or impact not found
Not all official or widely spoken languages are covered
Accessible formats for visually impaired users not provided
Frequently Asked Questions (FAQs) section not included
Campaign timeline information incomplete or missing
Uncertain whether materials are suitable for reuse
Usage rights or licensing not identified
Identified gaps
No materials such as leaflets, posters or videos available. Only messages on web and X (Twitter)
Lessons learned
Clear, concise key message summaries may help reduce misinterpretation.
Identified biases
Digital Access Bias
Digital Literacy Bias
Disability Accessibility Bias
Educational Bias
Involvement Bias
Language Bias
Evaluation Absence Bias
Identified Weaknesses
Limited reach / Single channel
Limited accessibility
Not found measurable outcomes or evaluation plan
Identified Weaknesses
No translation to other languages available
Identified Strengths
Clear messaging
Dedicated website or online portal
Call to Action
Documents