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Ren Rutine (Clean Routine)

Title or slogan
Ren Rutine (Clean Routine)
Publication Year
2021
Leading Institution
Sundhedsstyrelsen (The Danish Health Authority)
Source
Article: https://www.sst.dk/da/nyheder/2021/Ny-kampagne-skal-fastholde-danskernes-hygiejnerutiner?utm_source=chatgpt.com
Country/Countries
Denmark
Original language
Danish
Available Language(s)
Danish
Contact e-mail
presse@sst.dk
Campaign link
https://www.sst.dk/da/om-os/Om-Kommunikation/Kampagner/Ren-rutine
Objective(s)
Embed five core hygiene recommendations into everyday routine to prevent COVID-19 and other infectious diseases
Target audience
Children
Children (0–15 years)
Parents / Relatives
General public
Campaign Scope
Regional
Communication Channels Used
website
Campaign Material(s)
Posters
Video
Key messages
Bliv hjemme – if you’re sick or have symptoms
Vask hænder tit or use hand sanitizer
Gør rent ofte – especially high-touch surfaces
Luft ud – air rooms regularly
Nys/host i ærmet
Campaign Focus
Human health
Campaign Setting
Community
School
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Visual and Symbolic Elements
Bacteria
Educational model applied
Transmissive
Content Complexity Level
Basic
Continuity strategy
One-off campaign
Campaign Start Year
2021
Campaign End Year
2022
Replicability
Yes
Content usage license
Free
Credibility assumed due to source, no references
Accessible formats for visually impaired users not provided
Subtitles or captions missing, limited or unclear
Single-language with a focused national audience
Outreach activities not documented
Uncertain whether materials are suitable for reuse
Usage rights or licensing not identified
Funding details not disclosed.
Reporting on results or impact not found
Clear, concise key message summaries may help reduce misinterpretation.
Tailoring content to specific groups (e.g., parents, seniors, teens) may enhance impact.
Disability Accessibility Bias
Digital Access Bias
Evaluation Absence Bias
Language Bias
No translation to other languages
Not found measurable outcomes or evaluation plan
Limited accessibility
Clear messaging
Call to Action
Dedicated website or online portal