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Samen voor 100% handhygiëne (Together for 100% Hand Hygiene)

Objective(s)
To inform staff, residents, and visitors in care facilities about the importance of good hand hygiene to prevent healthcare-associated infections.
Target audience
Healthcare professionals
Patients
Visitors and family members of residents
Campaign Scope
National
Communication Channels Used
websites/blogs
Social Media
Posters
Social Media Used
YouTube
Campaign Material(s)
Videos
Posters
Key messages
Good hand hygiene is essential in care settings.

Hands are the main route of microorganism transmission.

Hand hygiene prevents infections and protects both care staff and residents.

Everyone in the facility (staff, residents, visitors) has a role in hygiene.
Campaign Focus
Human health
Campaign Setting
Healthcare facilities
Community
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Visual and Symbolic Elements
Hands washing
Hands
Gel
Educational model applied
Transmissive
Participatory
Content Complexity Level
Intermediate
Adaptation to Educational Levels
Adolescents
Content accessibility
No
Diversity and Inclusion
No
Involvement of Vulnerable Groups
No
Cultural Sensitivity and Contextualization
Yes
Continuity strategy
Campaign with regular updates
Replicability
Yes
Content usage license
Free
Campaign Status
Active
Identified gaps
Credibility assumed due to source, no references
Campaign timeline information incomplete or missing
Outreach activities not documented
Accessible formats for visually impaired users not provided
Accessible formats for hearing impaired users not provided
Funding details not disclosed.
Single-language with a focused national audience
Reporting on results or impact not found
Feedback or audience involvement not visible
Lessons learned
Clear, concise key message summaries may help reduce misinterpretation.
A central campaign hub or website can improve discoverability and consistency.
Labelling a “Resources” section may help users find and use materials more easily.
Identified biases
Language Bias
Disability Accessibility Bias
Digital Access Bias
Digital Literacy Bias
Evaluation Absence Bias
Involvement Bias
Identified Weaknesses
Limited accessibility
Limited feedback loop
Limited reach / Single channel
No translation to other languages
Not found measurable outcomes or evaluation plan
Identified Strengths
Call to Action
Easy to locate materials
Dedicated website or online portal
Documents