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Decálogo de recomendaciones para evitar la resistencia bacteriana a los antibióticos (Ten tips to avoid antibiotic resistance)

Title or slogan
Decálogo de recomendaciones para evitar la resistencia bacteriana a los antibióticos (Ten tips to avoid antibiotic resistance)
Publication Year
2018
Leading Institution
CEU Universidad Cardenal Herrera (CEU UCH)
Source
https://medios.uchceu.es/actualidad-ceu/diez-consejos-para-hacer-un-buen-uso-de-los-antibioticos-y-frenar-las-resistencias-bacterianas-del-equipo-swiceu/
Country/Countries
Spain
Original language
Spanish
Available Language(s)
Spanish
English
Campaign link
https://medios.uchceu.es/actualidad-ceu/diez-consejos-para-hacer-un-buen-uso-de…
Objective(s)
To promote awareness about the responsible use of antibiotics and help stop bacterial resistance.
Target audience
General public
Undergraduate students (high school )
University students
Campaign Scope
Local/Community
Communication Channels Used
websites/blogs
Social Media
Social Media Used
YouTube
Instagram
X (Twitter)
Campaign Material(s)
Posters
Video
Key messages
Do not use antibiotics for viral infections like the flu or common cold.

Do not stop the treatment early even if you feel better; complete the full course as prescribed.

Do not self-medicate with antibiotics.

Do not buy antibiotics online without a prescription.

Do not pressure your doctor or pharmacist to prescribe or sell antibiotics.

Only use antibiotics prescribed by a healthcare professional.

Follow the prescribed dose and timing exactly as instructed.

Do not share antibiotics with others.

Do not save leftover antibiotics for future use.

Preserving antibiotic effectiveness for future generations depends on responsible use by everyone.
Campaign Focus
Human health
Campaign Setting
University
Use of Scientific Evidence
Implicit Evidence-Based Messaging
Visual and Symbolic Elements
Pill/capsule icons
healthcare professionals
healthcare equipment
Virus
Educational model applied
Transmissive
Content Complexity Level
Intermediate
Continuity strategy
One-off campaign
Campaign Start Month
11
Campaign Start Year
2018
Campaign End Month
11
Campaign End Year
2018
Replicability
Yes
Content usage license
Free
Campaign Status
Inactive with live site
Credibility assumed due to source, no references
Funding details not disclosed.
Not all official or widely spoken languages are covered
Subtitles or captions missing, limited or unclear
Accessible formats for visually impaired users not provided
Accessible formats for hearing impaired users not provided
Frequently Asked Questions (FAQs) section not included
Uncertain whether materials are suitable for reuse
Usage rights or licensing not identified
Clear, concise key message summaries may help reduce misinterpretation.
Involving youth and students can help amplify campaign reach.
Disability Accessibility Bias
Language Bias
Limited accessibility
Not found measurable outcomes or evaluation plan
Clear messaging
Call to Action
Dedicated campaign section, even in the absence of a standalone website.

Developed within a university setting, involving student participation.