Objectives and Target Audience
Objective(s)
To analyse antimicrobial resistance (AMR) in healthcare systems from a One Health perspective, considering its health, environmental, and social implications, and to explore integrated strategies and tools to address it.
Target audience
Healthcare professionals
One Health stakeholders
Health management professionals
Veterinarians and those working in animal health
Regional stakeholders
Policy-makers and government authorities
Public health researchers and experts
Campaign Scope
National
Collaborations
Partners or Allies
Pfizer
Communication Strategy
Communication Channels Used
Social Media
websites/blogs
Community events
Campaign Material(s)
Conference
Campaign Focus
One Health
Campaign Setting
Online
Conference centre
Design and Content
Use of Scientific Evidence
Yes
Visual and Symbolic Elements
Bacteria
Pedagogical Approach
Educational model applied
Transmissive
Participatory
Content Complexity Level
Specialized
Dissemination and Sustainability
Continuity strategy
One-off campaign
Replicability
Yes
Content usage license
Free
Campaign Status
Inactive with live site
Lessons and Observations
Documents
Documents
Poster
Evidence for
Poster
Document
Program
Evidence for
Program
Document